Advanced Appoints Head of Sales in Continued UK & Ireland Investment image

We have appointed Matthew Jones as Head of Sales for UK and Ireland as we continue to accelerate growth across our fire protection and emergency lighting ranges in the region.

Matthew brings to the role extensive knowledge of Advanced’s products and customer base, having spent the last four years as Emergency Lighting Business Manager. Prior to this he managed a large part of the fire detection product portfolio for our Halma sister company, Apollo.

Since joining Advanced in 2019, Matthew has headed up our emergency lighting function, successfully delivering a strategy that has driven sales and revenue growth for the department and forming close links with new and existing customers. In this newly created role, Matthew will build on these relationships as we seek to work more collaboratively with our partners in the UK and Ireland.

Matthew, who is also studying part-time for an MBA at the University of Portsmouth, said: “During my time working at Advanced I have seen first-hand the quality, breadth, and reputation of our life safety solutions – from fire protection to emergency lighting and evacuation alert systems – so I am thrilled to have the opportunity to showcase them on a wider scale. I look forward to working closely with customers across the UK and Ireland to show them what else we can do and how we can greater support their businesses.”

Advanced Sales Director, Mike Cottam, said: “The UK and Ireland region continues to be a key area of focus for us, and we have been very successful in building our business in the region to date. The creation of this role represents both our continued investment in this market and our commitment to adapt to customer needs, allowing us to provide an even better service. Matthew’s appointment means our customers will continue to benefit from the expertise of our regional sales team, while also enjoying the additional advantages that come with a closer, more collaborative partnership.”

Featured Articles


Salvy Vittozzi Joins Advanced as Regional Sales Manager

We are pleased to announce the appointment of Salvy Vittozzi as the Regional Sales Manager for the South East. With…
Read MoreRead more about Salvy Vittozzi Joins Advanced as Regional Sales Manager

Advanced Takes Part in DIY SOS

Back in July, we teamed up with our friends at Apollo, RayFire Services and Park Electrical to take part in the BBC’s DIY SOS: The…
Read MoreRead more about Advanced Takes Part in DIY SOS
Antonio Telesca

Advanced Welcomes New Managing Director Antonio Telesca

We are thrilled to announce the appointment of Antonio Telesca as our new Managing Director. With a distinguished career spanning…
Read MoreRead more about Advanced Welcomes New Managing Director Antonio Telesca
Back to Top Arrow pointing up